{"id":402416,"date":"2025-08-26T13:39:18","date_gmt":"2025-08-26T13:39:18","guid":{"rendered":"https:\/\/www.asthmaandallergyfriendly.com\/USA\/?p=402416"},"modified":"2025-08-26T15:36:17","modified_gmt":"2025-08-26T15:36:17","slug":"kleenex-demonstrates-philanthropic-leadership-with-donation-of-certified-air-filters-for-public-health-impact","status":"publish","type":"post","link":"https:\/\/asthmaandallergyfriendly.com\/USA\/kleenex-demonstrates-philanthropic-leadership-with-donation-of-certified-air-filters-for-public-health-impact\/","title":{"rendered":"Kleenex\u00ae Demonstrates Philanthropic Leadership with Donation of Certified Air Filters for Public Health Impact"},"content":{"rendered":"

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We\u2019re proud to share that Kleenex\u00ae has donated its newly Certified Asthma & Allergy Friendly\u00ae<\/strong> Elite Allergen MERV 13 Air Filters to support communities in Southern California disproportionately affected by asthma, allergies, and wildfire smoke.<\/p>\n

Through this initiative, coordinated with the Asthma and Allergy Foundation of America (AAFA)<\/a> and Breathe Southern California<\/a>, Kleenex\u00ae is helping reduce exposure to common asthma and allergy triggers while reflecting a strong commitment to health equity and community well-being.<\/p>\n

View Press Release on PR Web Here<\/strong><\/a><\/p>\n

FOR\u00a0IMMEDIATE\u00a0RELEASE<\/h4>\n

Kleenex\u00ae Demonstrates Philanthropic Leadership with Donation of Certified Air Filters for Public Health Impact<\/h1>\n

Certified Filter Donation and Community Outreach Reflect Commitment to Health Equity<\/em><\/h2>\n
\"Breathe

Staff from Breathe Southern California host a health outreach event supported by the donation of Kleenex\u00ae Asthma & Allergy Friendly\u00ae Certified air filters.<\/p><\/div>\n

Washington, D.C. (Aug 26th<\/sup> 2025)<\/strong>\u00a0\u2014 Kleenex\u00ae, a company with a line of air filters that meet the standards of the Asthma & Allergy Friendly\u00ae<\/strong> Certification, is making a meaningful difference in California communities disproportionately affected by asthma and allergies.<\/p>\n

Kleenex\u00ae donated a generous quantity of its newly certified Asthma & Allergy Friendly\u00ae<\/strong> Kleenex\u00ae Elite Allergen MERV 13 Air Filters<\/em> to support health-focused outreach.<\/p>\n

Coordinated by the Asthma and Allergy Foundation of America (AAFA), the filters were then donated to Breathe Southern California. Breathe SoCal is a nonprofit dedicated to improving lung health in medically underserved populations. The filters were distributed at local health events, including a World Asthma Day fair, providing vital resources to people in need.<\/p>\n

\u00a0\u201cWe offer our heartfelt gratitude to Kleenex for the generous donation of its Elite Allergen air filters,\u201d<\/em> said Gilmar Flores<\/a>, Director of Programs and Research at Breathe Southern California. \u201cThis thoughtful contribution will go a long way in ensuring the health and well-being of our community members in Southern California, especially after the wildfires and season changes.\u201d<\/em><\/p>\n

\"Community

Kleenex\u00ae Elite Allergen MERV 13 air filters, Certified Asthma & Allergy Friendly\u00ae <\/strong>were distributed during a community health event.<\/p><\/div>\n

The\u00a0Asthma & Allergy Friendly\u00ae<\/strong>\u00a0Certification Program<\/a>,\u00a0a collaborative initiative between AAFA and Allergy Standards Limited (ASL), helps consumers identify products that contribute to a healthier indoor environment. Products undergo rigorous independent testing to meet scientific standards established by the program. Products that are\u00a0Asthma & Allergy Friendly\u00ae<\/sup><\/strong>\u00a0Certified are proven to be more suitable for people with asthma and allergies and provide a trusted benchmark for health-conscious consumers.<\/p>\n

\u201cWe thank Kleenex for this strong gesture of support for people with asthma and allergies in Southern California,\u201d<\/em> said Kenneth Mendez<\/a>, president and CEO of AAFA. \u201cUsing Asthma & Allergy Friendly\u00ae<\/strong> Certified air filters is an important part of a multicomponent strategy to reduce exposure to common asthma and allergy triggers such as air pollution and airborne allergens. This donation will make a meaningful difference for people with asthma and allergies.\u201d<\/em><\/p>\n

\"Community

Kleenex\u00ae Asthma & Allergy Friendly\u00ae<\/strong> Certified air filters at a Southern California health event focused on asthma awareness.<\/p><\/div>\n

The philanthropic gesture was particularly timely given the respiratory challenges many people with asthma and allergies face due to wildfire smoke and seasonal allergens. Certified air filters like the Kleenex\u00ae Elite Allergen MERV 13 are independently tested and proven to effectively remove indoor allergens such as pollen, animal dander, and other microparticles, helping to create healthier indoor environments.<\/p>\n

Kleenex\u00ae furthered its community commitment by participating in the Chicago Asthma Consortium\u2019s Community Health Worker Forum in June. There, the brand provided a public discount on its Certified Air Filters, promoting accessibility and impact in alignment with growing expectations for manufacturers to actively support public health.<\/p>\n

\u201cAt Kleenex, we understand that home is where memories are made and everyday moments unfold. That\u2019s why we\u2019re proud to introduce Kleenex Allergen Air Filters\u2014built with thoughtful innovation to improve indoor air quality, especially for households managing asthma, allergies, or everyday sensitivities. For over 100 years, Kleenex has been a source of trusted care during life\u2019s everyday moments of vulnerability. Now, by helping families protect their home and loved ones with clean air.\u201d<\/em><\/p>\n

\u2014 Sharnell Weathersby<\/a>, Senior Brand Manager, Filtration<\/p>\n

The Asthma & Allergy Friendly\u00ae<\/strong> Certification Program is proud to work with manufacturers like Kleenex\u00ae Air Filters that demonstrate a commitment to science-backed products, meaningful community engagement, and leadership in environmental, social, and governance (ESG) responsibility.<\/p>\n