{"id":400540,"date":"2024-06-24T14:00:47","date_gmt":"2024-06-24T14:00:47","guid":{"rendered":"https:\/\/www.asthmaandallergyfriendly.com\/USA\/?p=400540"},"modified":"2024-06-24T14:00:47","modified_gmt":"2024-06-24T14:00:47","slug":"certified-success-sijos-retail-growth-and-recognition-in-partnership-with-the-asthma-allergy-friendly-program","status":"publish","type":"post","link":"https:\/\/asthmaandallergyfriendly.com\/USA\/certified-success-sijos-retail-growth-and-recognition-in-partnership-with-the-asthma-allergy-friendly-program\/","title":{"rendered":"Certified Success: SIJO\u2019s Growth and Recognition in Partnership with the  <strong>Asthma &#038; Allergy Friendly\u00ae<\/strong> Program"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-vimeo\" style=\"--awb-max-width:1280px;--awb-max-height:720px;--awb-align-self:center;--awb-width:100%;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:56.25%;\" ><iframe title=\"Vimeo video player 1\" src=\"https:\/\/player.vimeo.com\/video\/966552889?autoplay=0&amp;autopause=0\" width=\"1280\" height=\"720\" allowfullscreen allow=\"autoplay; fullscreen\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-text fusion-text-1\"><div class=\"flex-shrink-0 flex flex-col relative items-end\">\n<div>\n<div class=\"pt-0.5 juice:pt-0\">\n<div class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\">\n<div class=\"flex-col gap-1 md:gap-3\">\n<div class=\"flex flex-grow flex-col max-w-full\">\n<div class=\"min-h-&#091;20px&#093; text-message flex flex-col items-start whitespace-pre-wrap break-words &#091;.text-message+&amp;&#093;:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"08a84933-a085-4b02-b8d7-ea7fff676665\">\n<div class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-&#091;3px&#093;\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<h3><\/h3>\n<p>We recently sat down with <a href=\"https:\/\/www.linkedin.com\/in\/elise-sabak-3038b832\/\" target=\"_blank\" rel=\"noopener\">Elise Sabak<\/a> from <a href=\"https:\/\/sijohome.com\/collections\/best-sellers\" target=\"_blank\" rel=\"noopener\">SIJO<\/a>\u00a0to hear about the brand&#8217;s journey and success with the  <strong>Asthma &#038; Allergy Friendly\u00ae<\/strong> Certification Program. Meeting face-to-face in New York for the first time made the conversation even more special.<\/p>\n<p><strong>A Seal of Trust<\/strong><\/p>\n<p>Since SIJO earned the  <strong>Asthma &#038; Allergy Friendly\u00ae<\/strong> certification in 2022, they&#8217;ve seen a big boost in customer trust. Elise explained how this certification has helped SIJO stand out from other bedding brands. For shoppers, it\u2019s a clear signal that SIJO&#8217;s Certified products are a healthier choice, empowering them to make better choices.<\/p>\n<p><strong>Retail Expansion and Success<\/strong><\/p>\n<p>Elise shared how the certification has opened doors with major retailers like <a href=\"https:\/\/www.nordstrom.com\/sr?origin=keywordsearch&amp;keyword=sijo\" target=\"_blank\" rel=\"noopener\">Nordstrom<\/a>. SIJO started in just five Nordstrom stores, quickly expanded to 20, and now their products are in 40 stores. Their <a href=\"https:\/\/www.asthmaandallergyfriendly.com\/USA\/?s=sijo&amp;sentence=1&amp;post_type=certified_products\" target=\"_blank\" rel=\"noopener\">Certified AiryWeight collection<\/a> is extremely popular with customers, thanks to its benefits for sleep health. This positive feedback has made SIJO a top seller on Nordstrom&#8217;s website and led to more stores carrying their products, especially in key locations like New York.<\/p>\n<p><strong>Recognition and Awards<\/strong><\/p>\n<p>During our chat, we celebrated SIJO\u2019s achievements with Leah McInerney, Customer Success Manager, presenting Elise the <a href=\"https:\/\/www.asthmaandallergyfriendly.com\/USA\/championing-healthier-indoor-spaces-awards-presented-by-the-asthma-allergy-friendly-certification-program\/\" target=\"_blank\" rel=\"noopener\">Healthier Sleep Experience Award<\/a> from the  <strong>Asthma &#038; Allergy Friendly\u00ae<\/strong> Certification Program. This award is recognition of SIJO\u2019s dedication to healthier sleep solutions and their impressive contributions to the industry. Elise was delighted and mentioned how the certification and this recognition have been game-changers for SIJO.<\/p>\n<p><strong>Looking Ahead<\/strong><\/p>\n<p>As SIJO nears its five-year anniversary, the brand has some exciting plans. Elise announced they\u2019ll be launching five new colors in their Certified range this summer, meeting high customer demand. These new colors are set to strengthen SIJO\u2019s presence in the market even further. Our\u00a0collaboration highlights how important certification can be for building trust, driving success, and expanding market reach.<\/p>\n<p>In a nutshell, SIJO\u2019s story with the  <strong>Asthma &#038; Allergy Friendly\u00ae<\/strong> Certification Program shows the power of trust and standing out in a crowded market. Their commitment to innovation and healthier sleep solutions makes them a brand to watch!<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>We recently sat down with Elise Sabak from SIJO, and it was a pleasure to hear about the brand&#8217;s journey and success with the  <strong>Asthma &#038; Allergy Friendly\u00ae<\/strong> Certification Program. Meeting face-to-face in New York for the first time made the conversation even more special. [&#8230;]<\/p>\n","protected":false},"author":4,"featured_media":400541,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[205],"tags":[829,364,830,898,689,945,947,920,944,851,946,901],"class_list":["post-400540","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-allergy-standards-ltd","tag-asthma","tag-asthma-and-allergy-foundation-of-america","tag-bedding","tag-certified","tag-elise-sabak","tag-healthier-sleep-experience","tag-indoor-air-quality","tag-leah-mcinerney","tag-sijo","tag-sleep","tag-textiles"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Certified Success: SIJO\u2019s Growth and Recognition in Partnership with the Asthma &amp; 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