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Bert's Blog™

Bert's Blog™ features anything and everything to do with what is more suitable for those living with asthma and allergies. The blog also presents information for manufacturers aiming to provide products and services for those patients with asthma and allergic diseases.

Bert takes the science of certification and talks about it with you so that all can better understand what it means to be Certified asthma & allergy friendly™. He will also discuss tips, asthma and allergy news and resources, Q&As, newly certified products and services, and more.

Bert's Blog™ will occasionally feature guest bloggers from the Asthma and Allergy Foundation of America (AAFA) and Allergy Standards Limited (ASL) who will talk about manufacturer tips, new Certification Standards, and industry news.

Asthma, Allergies Affect Day-to-Day Life, But Can You Guess What Else?

4.14.16 Cost of Asthma Image Flying MoneyThose with asthma and allergies know just how difficult their day-to-lives can be when pollen elevates, ragweed skyrockets and dust accumulates.  But what you may not realize is the economic burden these conditions have on the Unites States as well. Sorry to take you back to economics class!

Over 60 million people in the United States (that’s over 50% of households) are affected by asthma and allergies. And there are clear economic impacts that come with them. Some costs of asthma and allergies include medical bills, skin tests for allergies, epinephrine injectors, and inhalers.

But the costs don’t stop there. Asthma and allergies play a big role in the costs of missing school or work days. In 2010, Americans with nasal swelling spent $17.5 billion on health costs.  They also lost more than 6 million work and school days and made 16 million trips to the doctor.

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The asthma & allergy friendly™ Certification Program’s Impact: Part 5

This is a five-part blog series about the asthma & allergy friendlyCertification Program’s impact.

8.13.15 Berts Impact Part 5 Image Berts ImpactPart 5 is finally here.  I’m finally going to talk about how prevalence, "Health Mavens", tactics, and awareness all fit together like puzzle pieces to construct the asthma & allergy friendly™ Certification Program story.

Here’s the story.

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The asthma & allergy friendly™ Certification Program’s Impact: Part 4

This is a five-part blog series about the asthma & allergy friendlyCertification Program’s impact.

7.30.15 Berts Impact Part 4 Image Mark AwarenessThe third post of this five-part series about the asthma & allergy friendly™ Certification Program’s impact talked about what “Health Mavens” do to improve their home’s indoor air quality.  In this post, I want to share what “Health Mavens” think when they see the Certification Mark.

From the last post, we know that not all household products are equal.  Only products with the distinctive asthma & allergy friendly™ Certification Mark are scientifically proven to be more suitable for those with asthma and allergies.  And recognition of the Mark is rapidly growing.

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The asthma & allergy friendly™ Certification Program’s Impact: Part 3

This is a five-part blog series about the asthma & allergy friendlyCertification Program’s impact.

7.16.15 Berts Impact Part 3 Image Health Maven TacticsThe second post of this five-part series about the asthma & allergy friendly™ Certification Program’s impact talked about who a “Health Maven” is and how they’re concerned about indoor air quality.  In this post, I want to talk with you about what a “Health Maven” does to improve their home’s indoor air quality.

From the last post, we know that 80% of “Health Mavens” put at least a moderate effort into improving their homes’ indoor air quality.  But what is it they do to help reduce triggers for their loved ones with asthma and allergies?

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The asthma & allergy friendly™ Certification Program’s Impact: Part 2

This is a five-part blog series about the asthma & allergy friendlyCertification Program’s impact.


7.2.15 Berts Impact Part 2 Image Health Mavens for ConsumersThe first post of this five-part series about the asthma & allergy friendly™ Certification Program’s impact talked about why the program was created.  In this post, I want to talk about a special group of people that you just might be a part of.

From the last post, we know that asthma and allergies affect 1 out of 5—or 60 million–Americans.  That includes children and adults.  But did you know these diseases are the 3rd most common chronic disease among children under 18?  These children need help from their moms, dads, caregivers, teachers, and doctors to manage their asthma and allergies.

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